UX strategy & design


Hi, I'm Clare Warburton, a Madrid-based creative director / ux designer.I have more than 15 years of experience where I have advocated for users, managed, contributed to, and mentored creative teams, and launched successful designs and strategies that help clients increase revenue, size, and reach.

I am currently available for long or short-term freelance work.

How I can help you


UX strategy

I will work with you and your team to strategize how best to design and build your feature, product, or website. This involves some discovery (reviewing requirements with stakeholders, reviewing data, talking to your customers or clients, assessing technical requirements and/or limitations) and typically results in deliverables that include sketches, user flows, wireframes and/or storyboards. This stage may also involve some level of both content and/or technical strategy.

UI & visual design

With the strategy in place the design can begin. Deliverables here can include hi-fidelity wireframes, an interactive pattern/ui library, or an HTML or Sketch style guide. I can hand-over finalized designs and/or create an interactive prototype to outline the interaction design.

Sometimes you are looking for landing pages or email designs, I can do that as well, and have extensive experience optimizing pages for SEO and/or strategizing on how to achieve your best open rates.

Development and QA

Depending on the complexity of the project, I can handle the coding myself or work with your development team. I have launched Wordpress, Drupal and Shopify sites, worked with marketing automation tools like Marketo, Hubspot and Mailchimp and can comfortably edit and adapt themes on those systems. I know the importance of analytics, understand SEO, and know the tools available to analyze and understand your users.

How I work

I am based in Madrid. I am a US and UK citizen so have the luxury of being able to work in both the US and Europe (for now anyway ...). I have worked remote for many years, and have developed my own discipline on getting things done. I can provide a number of references if you need them.

I am a champion for Slack for team communication. I use Trello for my own project management. I have used GitHub for sharing and collaborating with code, and Jira for larger projects and agile workflows.

I am comfortable working with teams from all over the globe and truly value organizations and teams that strive for inclusiveness and diversity. If you are a non-profit that's doing something awesome for girls or women, let's talk because I do pro-bono.

and the work itself


I have prepared a number of more detailed case studies on work I have done over the years. If you want to see them please let me know and I will very happily provide, or take a look below and later we can talk about my process.

Nice things people have said about me


Get in touch!


Send me an email and tell me about your project.
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Resume (Updated September 2018)